
"Increasingly, there is clear evidence that the major chronic conditions that account for so much of the morbidity and mortality in the United States, and the enormous direct and indirect costs associated with them, in large part are preventable - and that to a considerable degree they stem from, and are exacerbated by, individual behaviors … As Americans see healthcare expenditures continue to increase, it is important to focus on strategies that reduce the prevalence and cost of preventable disease."
U.S. Dep't of Health and Human Services - Prevention Makes Common Cents